Hahne and Co.

Turning a vacant landmark into a mixed-use apartment building and retail space takes dedication and detail. But it helps to have a really good story. For Newark, New Jersey’s Hahne and Co., we tied together 150 years of history with a vision for the city’s future as a hub of energy and better living. Work included branding, website, leasing UX, advertising, and physical and digital signage.

The Hahne website shows a black and white photograph of the original building, and the renovated space today. People walk across the street. The dual headlines read "Historically unexpected" and "Exceptional Lives here."
A description of the residences at Hahne.
An old photograph shows the department store that previously occupied the building, with text about the story of the building.
The story of the building continues.
A bright art deco roof of the renovated Hahne building.
Previous

W.L. Gore Capabilities Center
Next

Terrell Place